Have you ever wondered what it takes to grow a digital marketing agency from scratch? Is it the right strategy? A creative spark? A team that never gives up? Or the belief that your work can help brands become digital superheroes?
We’re going to celebrate something special very soon. SOCIAL MATTERS- best digital marketing agency turns 5! And with that milestone comes a moment to reflect, relive, and share our journey with you. Over the past five years, we’ve had one clear goal-to fuel creativity, drive growth, and keep evolving. This blog is a celebration of every campaign, client, brainstorm session, late-night hustle, and the unwavering belief in the digital future. So stay tuned!
THE BEGINNING- WHEN IT ALL STARTED-
The year was 2020. The world was slowing down due to the pandemic, but our dreams were just taking off. Our agency was born out of ambition and belief when two keen-minded youngsters decided it was time to bridge the gap between brands and the ever-expanding digital world.
With nothing more than laptops, vision, and strong coffee, we took on our first client which was from the real-state industry and gave it our all. Our goal was simple: bring businesses into the marketing realm with clarity, creativity, and consistency. Since then, we’ve grown not just in numbers but in impact. From humble beginnings to handling international clients we’ve stayed true to our roots with strategy, creativity, and authenticity.
OUR WORK CULTURE IS WHAT MAKES US DIFFERENT-
I believe that skills can be taught, but a healthy culture can’t be faked. And at Social Matters, we’ve always believed that a friendly, happy work culture is the foundation of all great things.
Our team thrives in a collaborative, and open environment. Whether it’s brainstorming sessions over a cup of coffee or monthly fun-activities, or celebrating small wins, our people-first approach has built a space where creativity flows and ideas grow. Because we believe that the best digital marketing agency isn’t just about the results but it’s also about how we get there. And it’s very important to get there together.
IMPORTANT MILESTONES-
We started with a humble beginning which quickly evolved into a full-scale digital agency working for brands across industries. From automobiles to fashion, F&B to education, jewellery to tech-we’ve handle it all and many more. Every project pushed us, taught us, and made us better.
In many milestones which we have achieved through the years , one of the remarkable project for us was marketing for a major Food & Beverages client, which opened doors to working on national-scale strategies. We have and continue to market for many premium jewellery clients, bringing their traditional elegance into the digital space. Our partnership with education industries has resulted in a 10x increase in qualified leads, thanks to sharp content strategy and SEO and Social Media marketing. We also played a pivotal role in shaping the digital identities of various fashion and lifestyle brands, creating content that resonated with audiences and drove engagement. With each challenge, our team delivered out-of-the-box creativity and data-driven results.
EVER GROWING AND GETTING BETTER WITH TIME-
In five years, we’ve gone from 2 to 30+ team members. From local clients to international accounts. From single-service to 360° digital marketing solutions. But these numbers alone don’t define us. What defines us is our drive to stay ahead of trends, upgrade our skills, and deliver more than expected. We’ve adapted to algorithm changes, content trends, platform updates, and consumer behaviour shifts. Every year has made us stronger, smarter, and more strategic. And we’re just getting started!
WHAT CAN YOU LEARN FROM US-
If you’re a budding marketer, agency founder, or brand looking to grow, our journey offers a few timeless lessons. Creativity and consistency are a powerful combination, when applied with discipline, they deliver real, measurable results. We’ve learned that culture is far more than a buzzword; it is the fuel that drives performance, collaboration, and longevity.
Rather than chasing every digital trend, we believe in helping brands discover and refine their own voice. We treat our clients as partners and not just projects because success comes from shared goals and trust. And above all, we remain committed to constant learning and unlearning, staying flexible in an ever-evolving digital world.
PERSONAL EXPERIENCE-
To pen down into words, about what I personally feel after spending a considerable amount of time working with the most amazing and talented bunch of people, I would definitely say that it has been like being at the hub of creativity and an ever challenging world that rolls with all the latest trends and algorithms.
CONCLUSION-
5 years in, and our story is still being written. SOCIAL MATTERS is more than a digital marketing agency. It’s a close knit community, a creative hub, a place where ideas come alive and brands grow. Thank you to every client, teammate, collaborator, and supporter who’s been part of our journey. Here’s to many more years, filled with more strategy, more creativity, and even more brand growth. Contact us now!
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